AsialinkSpain is the official and exclusive representative in Spain of Destination Marketing Group (formerly Ctrip), the leading online travel agency in China and number 2 in the world, positioned in the ranking between Booking Holdings Inc. and Expedia Group. has become the leading travel group in China, considering the country’s idiosyncrasies and the prevailing digitalization. is the “one stop service” online travel agency, following the Chinese user model, which uses this portal to manage all types of services and products possible, without leaving the platform. In other words, it uses it to get inspired, select destinations, book flights and accommodation, process visas, exchange currency, rent cars, yachts, helicopters, redeem vouchers and loyalty points for purchases during their trips, buy tickets to museums, excursions, experiences, book restaurants, etc.

AsialinkSpain helps you to be part of this great “one stop service” travel platform, offering through it all travel services aimed at individuals and also companies. operates with four brands through its website and application:, Ctrip, Qunar, and Skyscanner, relying on the market intelligence and Big Data provided by its more than 400 million customers.

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It is one of the fastest growing online travel platforms in the Asian country. It includes user-generated travel guides with millions of ratings and reviews. It provides information on hotels, shopping, weather, visas, insurance and inspiration for routes and experiences. It also offers tickets for events, local tours, and hotel reservations, among other services.


Offers exclusively an international tourism service and is the leading community of Chinese travelers (UGC User Generated Content) and one of the first.


It is one of the most used Apps by the Chinese tourists who travels abroad. You can access user-generated content in each city, hire travel guides, book a hotel room or restaurant, attractions, shopping, order food at home, etc.  globally. It stands out for the high quality of its content and travellers can plan their trip with all kinds of services (flights, hotels, advice, etc.).

Customer Journey

  • Inspiration
  • Planning
  • Booking
  • In-destination
  • Sharing


The Chinese tourist looks for tailored experiences and finds inspiration in online platforms and Apps and is influenced by influencers (Key Opinion Leaders – KOL-) and their own social networks.


Chinese tourists plan all the details of their trip in advance via their mobile phone – “Mobile only”: transport, hotel, restaurant, activities, shopping…


The Chinese tourist ends the acquisition by paying for his purchase without leaving the App where he started the process.


The offer must be adapted to the customs, preferences, and codes of conduct of the Chinese tourist.


The Chinese tourist will share their favourable experience through Chinese Social Networks and will favour and generate a positive evolution of present and future marketing.